Hey team. Let’s crush life.
Sarah Apgar is the Inventor of the Steelhose®, Founder of FitFighter®, Army Veteran, Firefighter, Shark Tank success, mom of 2 little girls, and high octane Public Speaker!
FitFighter® is redefining fitness with its imbalanced strength and mobility system originally designed to help firefighters learn skills and be better prepared for their job. Sarah’s signature innovation, the Steelhose®, was featured in 2020 on ABC’s Shark Tank, and is now available to trainers, coaches, gyms, teams, physical therapists, and the general public, to keep us ready for our everyday mission.
Prior to launching FitFighter® in 2018, Sarah was a two-time All-American Collegiate athlete at Princeton University, and served as a platoon leader supporting the 52nd Engineer Battalion and 101st Airborne Division’s mission to restore Northern Iraq. A former elite gymnast with a lifelong passion for physical training, mission readiness, sports and movement, Sarah got her certifications in personal training and group fitness instruction. From 2012-2017 she served as a the Director of Retail Development for Warby Parker, where she also found a compelling model for mission-driven business that inspired FitFighter’s sponsorship of the Stephen Siller Tunnel to Towers Foundation.
In addition to her primetime Shark Tank debut, Sarah and FitFighter® have been featured in Rolling Stone, Mens Health Magazine, Muscle and Fitness, Essence, ABC News, USA Sports Radio, Armed Forces Network, and Oxygen Magazine, and performed for clients the likes of ESPN, FDNY, and the United States Military. Sarah promotes and celebrates the power of teams, women leaders, and public service, contributing a portion of sales to the Stephen Siller Tunnel to Tower Foundation.
Be the most curious
person you know.
Sarah has an MBA from the Tuck School of Business at Dartmouth College and a BA from Princeton University, and is a graduate of the Princeton Army ROTC Program. She lives in Port Washington NY with her husband, Ben Smith, a plastic and reconstructive surgeon, her two young daughters, Emory and Arlyn, and canine Louisiana.
Sarah is an avid skier, hiker, triathlete, and just about anything outdoors, and adores baking, cable reruns, and making people smile.
in love and strength,
Sarah
Coming Soon! The SteelSisters®. A nationwide team of young women aged 13-30 who support each other, celebrate strength, share knowledge, and do what’s worth fighting for.